KHAMELEON SOFTWARE: A NEW FOCUS

Khameleon Software has been a valued client for over ten years. In that time we have designed and redesigned their website and now that the focus of their business has changed, they asked us to give them a more modern look with the flexibility of responsive design.

The old website featured Khameleon’s three vertical markets: furniture business dealer systems, technology services, and service systems. The new focus is on furniture business dealers and client testimonials. So we began our redesign with the homepage and created a rotating slide show banner to showcase client success stories right upfront. These banner photos and quotes will change regularly to keep the site fresh.

Along with the new focus, we made the site better organized to display products and increased the size of the photos to be more attractive and engaging. Also, since Khameleon wanted to make its product demo readily available to visitors, we added a clickable link on almost every page. Lastly, we worked with a responsive design to ensure ease of use across all mobile devices, and gave special attention to how the site would be viewed on a phone to ensure fast page loading and legibility on a small screen.

Khameleon’s new website is now more visually engaging, better organized, and offers easy interaction for visitors on any device, from laptop to tablet to smartphone.

PROJECT PARTNER
• Website development by Digital Frontiers Media (DFM)

AWARDS
• 1 American Advertising Federation ADDY Award