On the anniversary of their 25th year in business, Michael’s Restaurant presented us with a challenge to rebrand this local landmark and introduce it to a new generation. It was important that the new look reflect the elegant, artistic flair of the restaurant, and provide distinctive co-brands for Michael’s Wine Cellar, Ballroom and Catering divisions.

We designed each of the co-brands with their own color palettes to easily tell them apart. We created a new bar menu, restaurant menu, signage, advertising, wine labels, and textiles for interior design and uniforms to work cohesively with the new brand.