MUSE AT THE RINGLING: BRANDING, MENUS, ADS, SIGNAGE

Muse is the newest member of the Tableseide Restaurant Group. As part of our continued relationship with Tableseide’s agency AtLarge, we design all the print and digital marketing for the restaurants in the group. Our work includes designing menus, advertising, social media graphics, collateral and gift cards. Since each restaurant has its own unique brand personality, our challenge with Muse was to come up with a name and a look that reflected its location inside the Ringling Art Museum. When the name “Muse” was approved, we set about creating the identity along with an actual “painting” of the background that appears behind the logotype. The painting was printed on a large canvas and hangs in the dining area to help carry the brand feel through the space. Signage, t-shirts for the servers, advertising, menus, and social media graphics followed as part of the overall theme.

PROJECT PARTNER
• Muse and Tableseide projects were designed for AtLarge, Inc.